V Festival 2017: Social media asset design
V Festival 2017 was a two day music festival split across two sites featuring P!NK and Jay-Z as the headliners. I worked across a range of design assets including print media and web assets, as well as this social media animated asset.
Using the brand guidelines and press shots, I was tasked with bringing the headliners and line up to life so that the audience would respond positively and share across social media. Using the guidelines I came up with the concept and created this animation using Adobe After Effects.
This asset was then posted across all the V Festival social channels as part of the final marketing campaign a week before the festival.